Firefly Grilling Co. - Logo Design & Brand Identity

This brand was created for an open fire cooking pop-up & catering duo, who also build custom cookers. They had an idea for their new business venture, but wanted me to run with it. So I created modern logo with vintage flair using crisp fonts and warm colors. "Firefly" even has motion to it, lifting off to the right and the flame visually reinforces the word "Grilling". After seeing a photo with western-looking geometric shape they'd been using as their signature on prototypes, I knew that needed to be incorporated into the brand.